Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. SEO Tactics
  3. On-Page Optimization
Log in to post

Category: On-Page Optimization

Explore on-page optimization and its role in a larger SEO strategy.

  • oliboy


    I have a Q&A site which I am struggling to get ranking well in Google. I had a few questions 1. Should I be doing some internal linking and if so how is it best to do this? Should I go back into users questions and change certain keywords to links if applicable? 2. Should I be nofollowing the index pages ie /p1 /p2 of discussions? 3. If anyone has chance to look at the site and let me know if there is anything else I am doing wrong I would be really grateful. Thanks

    | oliboy
    0
  • TheCraig


    Our search results pages are, unfortunately, heavily indexed by Google.  While the long term plan is to replace these somehow with our product pages, in the short term we are doing all we can to improve things. One of our issues is that we don't have a canonical link or rel="next" or rel="prev" on these pages. Would like to add these to consolidate duplicate content as well as help Google drill down within these pages to crawl the links within them. The concern is...  If ten people arrive at our site via: http://www.oursite.com/?goodstuff=puppies&page=1 and 10 people also arrive at our site via: http://www.oursite.com/?goodstuff=puppies&page=2 Would adding rel="next" and rel="prev" potentially have a damaging effect on us by removing one of these entry points and therefore removing 10 potential visitors? Or would it still show both links, but instead would show the canonical in both locations?  In short, could adding these tags actually backfire? Thanks very much! Craig

    | TheCraig
    0
  • bjs2010


    Any idea where I can find content writers / or get content written for my online shop's product descriptions? I need to get a lot of volume done fast. Thanks

    | bjs2010
    0
  • TinkyWinky


    We've been forced (for scalability) to completely restructure our website in terms of setting out a hierarchy. For example - the old structure : country / city / city area Where we had about 3500 nicely interlinked pages for relevant things like taxis, hotels, apartments etc in that city : We needed to change the structure to be : country / region / area / city / cityarea So as patr of the change we put in place lots of 301s for the permanent movement of pages to the new structure and then we tried to actually change the physical on-page links too. Unfortunately we have left a good 600 or 700 links that point to the old pages, but are picked up by the 301 redirect on page, so we're slowly going through them to ensure the links go to the new location directly (not via the 301). So my question is (sorry for long waffle) : Whilst it must surely be "best practice" for all on-page links to go directly to the 'right' page, are we harming our own interlinking and even 'page rank' by being tardy in working through them manually? Thanks for any help anyone can give.

    | TinkyWinky
    0
  • Motivators


    Hi Moz Community - Our website (www.motivators.com) experienced a small traffic drop in mid-March. This was followed by a steady decline in traffic through May, June and July. Please note that a site redesign went live on April 4th. Starting in mid-July, we began implementing aggressive site improvements (mostly based upon site speed), but our traffic is still down. Can anyone recommend a service or company that can look at our site and determine the root cause / more strategies for improvement? Thanks for your suggestions!

    | Motivators
    0
  • dhanson24


    in some of my serp results the h2's are showing up instead of the meta description. i have read that H2's arent really valid anymore. can someone clarify this for me?

    | dhanson24
    0
  • hith234


    Dear All, There are some links which are cropping up again and again in my google webmaster tools. I am using wordpress and genesis theme. Both are upgraded to the latest version. But there are 3 types of errors being created as mentioned below. tag/target-markets/%E2%80%9Dhttp:/www.wordpress.org%E2%80%9D tag/smartphone-apps/%E2%80%9Dhttp:/%E2%80%9Dhttp:/www.marketing91.com%E2%80%9D how-to-maintain-customer-interest/%3C?php%20the_permalink()%20?%3E As you can see, either wordpress.orf or marketing91.com or php%20 the _permalink is being added at the end of URLs and they are breaking. This cannot be seen in google index. But this indicates wrong coding and due to it my traffic is regularly dropping. Can you tell me what is causing the break in URL like above. My website is http://www.marketing91.com Thanks in advance. This has being going on for 2 months 🙂 Hope someone comes out with the right answer.

    | hith234
    0
  • GrumpyCarl


    I am developing an ecommerce site, just ran it through the Moz crawl to see what's what and it has come back with a lot of issues. Most of these issues are around duplicate page titles (it is not happy with paginated titles, ie Shoes, Shoes Page 2, Shoes Page 3 etc) and it has also found a lot of Overly-Dynamic URL's. Again, these seem to be from  some of the search functions and filters used Accessories&pto_sort=priceAsc&pto_page=6 other than spending a lot of time and effort trying to rewrite these urls there is little I can do about them. Should I just ignore this? I wouldn't imagine it having a massive impact on the rankings of the pages. Thanks, Carl

    | GrumpyCarl
    0
  • lvp1138


    When I go into webmaster tools there is no button for requesting a review as you mentioned it says “No manual webspam actions found”. Please help what can I do for Google to reconsider my site? Visited this page first: https://www.google.com/webmasters/tools/reconsideration then page 1 appeared (see image) then page 2 appeared (see image) Qwmar2p pCmVUev

    | lvp1138
    0
  • stepsstones


    Dear Moz members, There have been many questions on this forum on this topic but I cannot find one that completely answers my question. We launched our new website about 7 months ago and the website contains around 3.000 product pages. The average page authority of the product pages is quite still quite low (12). The URL structure is built like this: www.website.com/catalog/ID/productname/ (with right keywords in the product name). So e.g the current URL is Our competitors rank higher on certain keywords while page authority (and DA) are significantly lower. Their URL structure is set up like this: www.website.com/productname/. Our most import keyword is "grafmonumenten" and the link we would like to rank on is: https://www.denhollandsche.nl/grafmonumenten/ My question now is:
    1: how important is the length/depth of the URL structure?
    2: is it beneficial for us to change the structure (www.website.com/productname/) use permanent redirects? My expierence is that changing the 'page url' can cause a short term drop in the serps, but can have positive effects on the longer term. Thanks for helping me out!

    | stepsstones
    0
  • mfrgolfgti


    I thought I'd asked this earlier but it seems to have disappeared. My client's domain authority has hovered at around 42-46 for the past 6 months. But in the past month it has dropped 6 points. Organic search traffic is up, no keyword rankings have fallen, external links are up slightly, but not massively. Competitors remain roughly the same DA although theirs are only around 14/16 anyway. What should I be looking for as to the cause?

    | mfrgolfgti
    0
  • JABacchetta


    I'm aware that keywords in the url aren't as effective as they used to be, but I'm still convinced that they do have a significant impact (based on results in one of the niches I'm in). My question is, will variations of keywords and "hidden" keywords have as much value as an exact keyword? For example, let's say that I'm trying to target the keyword "day." Will including variations like "daily" in the url work just as well? What about a brand name that includes the keyword hidden in its name, like "Dayest"? And, as a followup question, does including "stop" words have any effect? For example, if I'm trying to target the keyword "Day of the Month", would including "day" and "month" in the url be just as effective as including "day of the month"?

    | JABacchetta
    0
  • inlinear


    I have read about people saying that using the rel next and prev tags did not take any positive effect on their sites... In my case I do not have a typical pagination 1,2,3 but a site about tours in the amazon where each tour-description is divided into a page with an overview, itinerary, Dates & Prices so instead of Site 1,2,3 Buttons I have the Btns: Tour Overview, Itinerary, Prices So as all the of pages belong together I thought the rel=next & prev tags will be useful.
    Also I want to avoid duplicate content when the page title of the three is pretty similar. Right now the Title is like this:
    Amazon Tour XXX YYYY
    Amazon Tour XXX - itinerary
    Amazon Tour XXX - prices The description text is more different... Is this the best practice in my case? Thanks for all your opinions! 🙂 best regards,
    Holger

    | inlinear
    0
  • OVJ


    After a crawl it found over 5k errors and over 5k warnings. Those are: Duplicate page content; Duplicate page title; Overly-Dynamic URLs; Missing Meta descr; Title Element too long. All those come from domain.com/forum/ I don't need SEO on forum so what should I do? What could be an easy solution to this? No index? No follow? Please help

    | OVJ
    0
  • lcourse


    I plan to hire a copywriter to write high quality unique product descriptions for luxury products in one of our ecommerce sites. Apart from being well written and unique, any suggestions on what specifications to give to copywriter? 
    E.g. length of text per product, obviously no keyword stuffing, but any instructions regarding keywords? Any good posts or specifications you can refer me to on the topic? thanks

    | lcourse
    0
  • crichardson9


    I know this question has been asked a few times on here but I'm looking for very specific advice. Currently when you go to a category, say http://www.bronterose.co.uk/range.html, a canonical tag is added to the head of the page. There are plenty of "variant" pages which carry the same tag, for example: /range.html?p=2
    /range.html?p=3
    /range.html?dir=asc&order=price
    /range.html?dir=asc&limit=all&order=price Is it wise to push the "link juice" for each of these variant pages to the top level page? Or should each variant page have its own unique canonical tag? After reading many blog posts, guides and papers I'm truly confused! Any general guidance or recommendations would be much appreciated. Chris.

    | crichardson9
    1
  • asmedia


    Hello Mozers, I have a website which offers subscriptions on a monthly basis, when one profile expires the link of the profile gets a 301 redirect to the main category, just that if the member chooses to come back after a while he can reactivate the profile and the link will work again and the 301 will disappear, Should I be doing  302 redirect, as from this point of view it's only a temporarily redirect ? Thanks in advance

    | asmedia
    0
  • RudySF


    We have vbseo setup on our site and for some reason a setting was changed unexpectedly and was un-noticed where it changed the URL of all the pages and so none of our pages were getting indexed by google any longer due to 401 errors. Most of our SE traffic fell off. We discovered the issue a couple weeks ago and we changed the setting back so that the URLs are the same as they were originally before but in Google webmasters it's still showing crawl errors and our search engine traffic hasn't recovered at all. We have sitemaps being sent daily.

    | RudySF
    0
  • SWWebTeam


    I have an e-commerce site that was optimized for local results. We’ve been receiving traffic from all over the nation so recently we've decided to optimize the site for a more national audience by removing the local business indicators. I have below a list of things that I’ve done, I’m contemplating doing and other various questions. One note I want to make is that we offer installation services – which we would still like to rank locally for. I have done the following: Remove [city] from all of the title tags (except for the installation pages) Removed NAP (name, address, ph#) from site wide footer – I’m not sure if I should have done this. Inserted NAP at the bottom of the body content of the installation pages Questions Right now my installation pages are located in a sub-folder (ex: www.mydomain.com/installation-services).  Should I create a sub-domain for installations (ex: city.mydomain.com/installation-services)? My thoughts are that it would make that sub-domain all about our installation services while keeping our root domain focused on our products and not dilute it with installations. However, this sub-domain will have less juicy juice. What should I do with our G+ business page? In the back end of the business G+, there are boxes I can check for “my business has service areas where I visit my customers at their location” and “I serve customers at my business address.” If checked, will these make my site less likely to rank Nationally? We DO have a storefront and we DO visit people to do installations, so I would like these to be checked but not if it hurts my national rankings. There are local “7 pack” results for my main keywords and their installations. So, I would want my root domain to show up locally for “widgets in [city]” and my sub-domain to show up for “widget installation in [city]". Is it against Google’s TOS to create another G+ business page for the sub-domain? Is this even possible? Do I even need to do this or will Google know that I have a sub-domain all about installation and have my site show up in the local results? Is there anything in GWT that I need to make sure to have done? I put the geographic target to United States. Is there anything else? Of course, there is always the option of creating a new domain and optimize it for the installations. Any other suggestions would be greatly appreciated. Thank you.

    | SWWebTeam
    0
  • cdnventure


    Our site, cpuboss.com has two main types of pages: comparisons of CPUs, and pages about individual CPUs. When I google search for "fx8350", a keyword for the cpu "AMD FX-8350", I hoped to see our CPU page ranking, instead I see a comparison of this CPU against another. http://i.imgur.com/QwNczDj.png?1 (Our page ranks #5) Any idea? Many of our comparisons rank for CPU keywords, when I think it'd be a better experience for the user if our cpu pages ranked instead. This particular CPU page is linked to on our homepage with appropriate anchor text, and linked to on that comparison also.  I would have hoped the relevance of the cpu page to this keyword would be stronger than the comparison page, and google might use that relevance signal to show the user the right page. thoughts?

    | cdnventure
    0
  • Hardley111


    How do i determine which of my pages have been indexed by Google? and if they haven't been indexed how is this achieved? Also how do I set up a 301 redirect?

    | Hardley111
    0
  • BlackEnterprise


    New to the whole SEO game in some aspects and wanted to know about on page grades. Some of the pages I got ranks of F for are actually in the top 10 in Google. Could anyone help me to explain way these pages/tags are F's with those rankings?

    | BlackEnterprise
    0
  • DA2013


    I have duplicate description tags, but they make sense for the pages they're on. Is there anything wrong with this? Thanks for reading!

    | DA2013
    0
  • RezStreamSEO


    I've been doing optimization on a clients website and want to make sure I'm maximizing my characters. Does anyone have any feedback on the spacing in between the pipes ( | ) ? IE: Internet Marketing Company | Denver SEO | Brand Name Do the spaces before and after the pipes play a role in whether the search engines can distinguish the keyword or is it all considered one word if there is no spaces such as: IE: Internet Marketing Company|Denver SEO|Brand Name Any information will be super helpful.  Thanks for your help!

    | RezStreamSEO
    0
  • EcomLkwd


    I need your help. My rankings have been on a wild roller coaster ride since I started optimizing the site with standard on page optimization changes. (No keyword stuffing or over-optimization...) I have only made positive changes for the content on the page; I created unique descriptions for every product. I redirected some urls that weren’t readable into a more user- friendly format. I am only doing completely organic link building, really. Yet for some weird reason the rankings initially rose and then steeply fell and ever since have went back up to the top and right back to not in the top 50 results. Just to give you an example this is a graph of one of our main keywords: https://www.diigo.com/item/image/3vpdp/gd2q This is another keyword that we admittedly never were in the top 5 results but usually we were in the top 20. Check out the wild fluctuations. If it wasn't the main keyword we were going after, I would probably laugh. https://www.diigo.com/item/image/3vpdp/rcy9 I asked an expert he said he think it might be from a major issue with internal competition. The keywords that seem to fluctuate the most, have numerous landing pages that compete for the same keyword. Since we sell the same object in many many different sizes, thicknesses and colors it only makes sense that we have the same keyword on many pages. I would love someone that is an expert in this area to have a look at the site and give actionable advice so I can stop the craziness. Do you have any suggestions? Do you have anyone that you’d refer for this type of job/consulting?

    | EcomLkwd
    0
  • UnderMe


    Hi, Is there an optimum character limit for attribute titles like there is for meta titles? On my ecommerce site I am adding about 280 characters product category page headers to succinctly describe what the page is such as in the example below; MENS BRIEFS + TANGAS We stock a range of mens briefs from leading designer brands that offer popular cuts and fabrics such as mens cotton briefs. You will also discover styles that are a little more risqué for those looking for something more daring in sexy mens briefs and tangas. I have added the following [title attribute] to this header text (MENS BRIEFS + TANGAS)so it displays the following title attribute text when you hover over it. My intention behind this is so that it enables me to provide visitors with access (via assistive reading software or hovering their cursor over the header text) to a bit more information, which they my find useful [title attribute text] - Mens briefs and tangas. These are possibly the most common and long established style of mens underwear, yet they still come in a variety of cuts and styles. The common feature amongst all men’s briefs is that they have a full rear panel that partly or entirely covers the bottom. They will have cut away legs, a pouch at the front and are supported with an elasticated waistband. Briefs and tangas can vary in the amount coverage in the side panels around the hips and top of the legs and the rear. The more revealing and skimpier tanga style usually consists of only a pouch at the front that is supported with an elasticated waistband and a minimalist rear, with no side panels that exposes the hips.[title attribute text] Is this too much? Can search engines penalise me for it? Am I using/misusing title attributes? Thanks

    | UnderMe
    0
  • 2bloggers


    I am using Yoast Wordpress SEO and I have clicked on the option to deindex archive subpages. However, I have over 200 duplicate title tag errors in Google Webmasters and most are due to subpages. I am using the URL removal tool but I am going to create several pages every day which is just going to cause more duplicate title tag errors. I don't understand why the Wordpress SEO settings are not working. How can I get google to stop indexing archive subpages? My site tanked BIG TIME about a week ago. Every day it is worse. From 320 clicks a day to 30. Any help would be appreciated.

    | 2bloggers
    0
  • Mylan-GDM


    Hi, I have a website about allergy. We ar developing new content, and through keyword research I have discovered that "dog allergy" and "cat allergy" are both very common searches. However, the cause, and symtoms are very alike for these 2 types of allergy so it would make sense to combine the two allergies on one page. So my question is:  What do I choose to increase my chances to ranke the best I can for both "cat allergy", and "dog allergy"? Should I develop 2 separate pages for cat & dog allergy or should I do a combined page? (We would of course review the texts so no duplicate content/text would be used if we chose to have 2 pages) I would be so greatful for your advice!! Kind regards, Jeanette

    | Mylan-GDM
    0
  • kennyrowe


    Wondering if using on-page product descriptions as the individual product meta descriptions is a best practice for an eCommerce site? Instead of writing two product descriptions (one regular and one meta), I am thinking if the product copy is SEO rich, we'd be good to use just the one for both purposes. Thoughts? Ideas? Suggestions? Seems that many companies follow this practice. Thanks!

    | kennyrowe
    1
  • HiddenPeak


    If I add 301 redirects from the https versions of the root domain to the http:www.website.com (canonical version), will this prevent users from being able to access the https version? I believe the https version is only accessed once users log into the site. Thank you!

    | HiddenPeak
    0
  • pikka


    Hi, We've implemented pagination on the reviews with rel=next/prev, but have seen no improvements since this. An example page with reviews is here. Can you see any issues on this that would be causing the problem? Thanks!

    | pikka
    0
  • Pday


    Hi, I am doing an seo clean up of our site - we have about 12 footers on the bottom of each page plus an internal site map including core keywords.  Most footers go to internal sites and some go to external sites which are replicated on those external sites linking back to ours. (these sites are part of the same large company but are not related in any way)  Are these bad from an seo ranking perspective? Do the look like spam? We get considerable traffic from one of the external footers that is replicated on their site so need to weigh up what the best option is whether to keep the traffic or to loose it as part of the seo clean up. thanks

    | Pday
    0
  • zco_seo


    Hi Friends, I like to add base href in all my web inner pages. My doubts is which method is better to use. The details are given below, <base href="root domain"> or <base href="root domain/inner pages"> Research URLs:
    http://www.w3schools.com/tags/tag_base.asp
    http://stackoverflow.com/questions/1889076/is-it-recommended-to-use-the-base-html-tag Please share advantages and dis advantages by using this method. Thanks

    | zco_seo
    0
  • felt


    What tactics do you use to change the title tags of your index page so they're not all the same? For example, if you have an index page that has 100 pages, each with the same title, what tactics do you use to give each page a unique title and how important is it?

    | felt
    0
  • CollabNet


    I am cleaning up title tags that are too long or not correct.  In our title tag we reference our product (a version of OSS source code).  This product is often referred to as both SVN or Subversion.  When writing Title tags is it OK to use one or the other depending on the length of the Title Tag? For instance: Contact Us | Free SVN & Git Hosting | Bug & Issue tracking | CloudForge vs **About CloudForge | Free Subversion & Git Hosting | Bug Tracking ** |   |

    | CollabNet
    0
  • mihaiaperghis


    Hi! One of my clients has an online shop built on a custom platform. Following my on-page audit, I found multiple issues with the faceted & filtered navigation. After doing some research, I've developed a good site architecture based both on keyword targeting and on user experience. Since the client's platform is custom and he is no longer in contact with the original webmaster, I'm looking to recommend an e-commerce CMS that would fix the issues he has and allow for proper navigation using facets + filters. I'll give you an idea of how I've envisioned the new site architecture (with a random example): The website has 3 main categories: Jackets Shoes Pants These categories are completely separated, no products exist in more than one category. Let's take the Shoes category. It has the following facets (these are like subcategories, in the form of links, indexable by the search engines): By Brand: Brand 1 Brand 2 Brand 3 By Genre Men Women Unisex By Type Running Flip-Flops Boots Each product of the Shoes category will belong to one of each facets (so you can have a product that belongs to Brand 1, for Women, of the "boots" type). Now, each of these facets also display filters depending on the facet itself. These are non-indexable, and preferably done through AJAX. For example, if I select Shoes -> Men I get a list of filters that can also include options from the other facets (so I'll have filters for "Size", but also for "Brand" and "Type"). When I select Shoes -> Boots I won't have the "Type" filter anymore (or I can have it pre-selected I guess), but I will have the "Size" and "Brand" filters. So, what I am looking for is for a CMS that can allow product attributes (like "Type", "Genre" or "Brand") to be used both as facet categories as well as filters. The closest live example I could find is ASOS, where you can search products by Brand (facet) and have the refined afterwards by Type (filter) or you can search products by Type (facet) and refine them by Brand (filter). So, any idea of an e-commerce CMS that would allow me to do the above (bonus points if it also allows entering descriptions for facets, similar to what ASOS does)? Thanks!

    | mihaiaperghis
    0
  • pbess


    Hi Everybody, I was wondering what is the best way to define H2,H3 and H4 for e-commerce sites. For example, I randomly chose an e-commerce site http://www.designerleds.com/products/high-power/ What would you suggest for H2,H3 and H4? Thank you very much for your help!

    | pbess
    0
  • rglaubinger


    Our site (ecommerce) has been around since 1998. The pagerank has gone from a 4 to a ? The Moz score is still good, but traffic is way down. Never got a warning from Google, and were never part of a BH linking scheme? I'm puzzled? There are some duplicate content issues and missing meta tags, but they were on customer login pages that we have since blocked? Thanks

    | rglaubinger
    0
  • Red_educativa


    Hi there: I have a doubt about how using the pagination and rel prev | rel next, I will try to sum up this example of pagination: the page number 1 is SEO friendly in order to index it, It also gets metarobots: index, follow. The other ones (pagination), instead, have noindex, follow. In fact, these URLs are not SEO friendly because of they have the parameter "?"  to set up pagination, so for this reason, in the past, It has been decided not to index them. Would you suggest also to use rel="prev" rel="next" in this situation? Or would it be better to set up the others ones (pagination) in "SEO friendly" and then, to set up the rel prev | rel next? Thanks a lot in advance for helping 🙂 Greetings Francesca

    | Red_educativa
    0
  • sbrault74


    I see this often for my website: Google displays my pages' H1 title instead of the document title in its search results. Is there any particular reason for this? Do we have any kind of control on this?

    | sbrault74
    0
  • rja214


    Google WMT is showing me only 2 short meta descriptions under "HTML Improvements" but I believe http://www.customgia.com may have a content duplication issue. Numerous keywords are used repeatedly across many product descriptions.  To make matters worse, every product page has a "Design It!" button that sends the user to a flash-based jewelry designer in which they can edit the product's appearance.  I'm not sure if these "designer pages" are adding unnecessary and potentially damaging duplicate content but it's certainly a possibility. There are many items on this site that are similar to one another but not the same.  The product description tend to use the same phrases over and over again - words like crystal, Swarovski, beaded, design it, customize, change, pearl, glass beads, iridescent, pearl, drop earrings are used a lot.  What I'm stuck on is whether or not I should be focusing on a content duplication issue as the primary SEO problem or if there is something bigger. Thank you for any assistance you can provide!

    | rja214
    0
  • HochKaren


    I have a client with a really large project portfolio (over 500 project images), which causes their portfolio page to have well over the 100 links that are recommended.  How can I reduce this without reducing the number of photos they can upload?

    | HochKaren
    0
  • gregdicksonuk


    I creating a preferred supplier list on my site and wanted to use the Organization Schema for the company details. Is there a issue with having more than one org schema on the same site? or should I just use the one for my company. Thanks in advance

    | gregdicksonuk
    1
  • Adclick


    Hello everyone, I have a question for the community. I have a website with several articles and news that i manage. I set specific meta descriptions for every page but when i search in google it gives me back different meta descriptions depending on the keyword that i use to search. What i notice is that google looks in my page for the most relevant part of the text that combines with my keyword and gives me back that result. I thought that this only happen when i have an empty meta description. Anyone felt the same ? Best Ricardo www.meuportalfinanceiro.pt

    | Adclick
    0
  • Moxicopy.com


    Ok so I am very new to MOZ, and we have just set up our PRO account and campaign.  When we got our crawl results we had 4 pages with "too many on-page links".  All of these pages correspond with our blog, which is a wordpress hosted blog that is integrated into our site. Our site is www.moxicopy.com and the blog is www.moxicopy.com/blog I am confused on how we have over 100 on page links on these pages, as we have very few links on our blog.

    | Moxicopy.com
    0
  • PM_Academy


    Our site was deigned years ago to target customers in specific cities, now we've grown beyond this and I believe it is time to change the site structure.  
    Ignore the 302 from the root page. Current structure: (assuming you've never been to our site before) projectmanagementacademy.net 302->/select-location.php /select-location.php -> /city-name/pmp-training.php This page was meant to be a "homepage" for each city, pointless page really /city-name/pmp-training.php -> /ciy-name/product-name.php These pages are for each individual product My suggested site structure: /city-name/pmp-training.php becomes projectmanagementacademy.net no more redirect /city-name/pmp-training.php gets removed and 301 to root page. /product-name.php each product's page and you would select a location when necessary (some products are online only) would 301 each /city-name/product-name to corresponding product page /product-name/city-name.php could add these pages if we still wanted the city name in url for city specific products My thoughts here are /product-name.php would receive a higher % of link juice because there are fewer page between 2 vs 4 if you came to the root page. and 2 vs 3 if you came from the select-location page.  Also instead of being split between over 50 locations, all these would be together on one page. Your thoughts? Would this change improve our SERP for those product pages? Would we see a drop off in traffic if we did this? How long, if done correctly, would it take to see the recovery of rankings and traffic? Could we 301 /select-location.php to the root page? Thanks in advance for your insights to this.  Any answer is a good answer. Trenton

    | PM_Academy
    0
  • SamCUK


    About 10 days ago I added about 750 words of new text to a homepage as it was simply a sign up landing page and rather sparse. I presumed that by adding content it would help google understand the content of the site as it is a single page on the root domain (as soon as users sign up they go to a subdomain). Yesterday though the site recieved a huge drop in traffic and now recieves almost no organic traffic at all from google. I've done the obvious like checked WMT for messages but I'm not sure as to what caused the drop. As far as I'm aware there were no confirmed google updates on 7/6/13. The strange thing is that when I check the google cache its about 3 weeks old so I'm guessing google is using the old cache to reference my site content against search queries. Does that mean the changes I made are not the cause for the drop in rankings? The title tag however has changed when the site is showin in the SERPS. How can that be if google has an old cache?

    | SamCUK
    0
  • Natasha9004


    My company runs a network of very large networked sites, each with thousands of content pages. In our main navigation we are currently not nofollowing links between these networked sites. The links appear on every single page in the top navigation, and there are thousands of pages on each site. I am worried this will look to Google like we have suspiciously received thousands of links from one domain - one link from every page on the domain. Should we be nofollowing these navigation links between the different sites in our network?

    | Natasha9004
    0
  • ILM_Marketing


    We are working on implementing a slideshow format for some of the posts on a website, and it appears that using this format breaks a long post into several shorter pages. That's what we want from a user experience standpoint, but are wondering if there are negative SEO implications from having the content broken up in this way, and whether search engines will view it as one longer page or several very short pages? Here is an example: http://www.forthebestrate.com/10-cheap-ideas-for-summer-fun/ Thanks for the help!

    | ILM_Marketing
    0
  • AMA-DataSet


    Hi Everyone, I've been informed recently that keyword within your image alt tags can be a trigger for penguin if you have your keyword mentioned too often on the page (over-optimisation). I'm not sure I understand why though, the reason for this is, we have a page which features a picture and a description of a product. The page title, heading, a mention in content and image alt all contain a keyword which is the product name. I've been told to remove these alt tags but aren't alt tags important for screen readers and other W3C complacency issues, so removing the product names from the alt (which also happens to be the keyword for the product pages but is best describing what the image is) would make these image useless to users with certain disabilities, so if its true that doing this can be a negative signal isn't this breaking googles guidelines by not providing good content for those users? Would it be better to remove these alt tags or attempt to remove keyword elsewhere on the page? or can anyone suggest something else? Thanks in advance.

    | AMA-DataSet
    0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


Start my free trial


Browse Questions

Explore more categories

  • Moz Tools

    Chat with the community about the Moz tools.

  • SEO Tactics

    Discuss the SEO process with fellow marketers

  • Community

    Discuss industry events, jobs, and news!

  • Support

    Connect on product support and feature requests.

Looks like your connection to Moz was lost, please wait while we try to reconnect.