The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
This is competitive intelligence - the kind that SEO firms shouldn't be sharing because it reveals a considerable portion of the value they (we) provides to clients. Thus, it's the perfect topic for an SEOmoz post.
The best way to do this is by example. I've picked one lucky website - EvoGear.com (based here in Seattle) and one of their primary...
I spent some time on the phone today with William Stinson from InfoSearch Media (link condom applied). They had cold called an old client (and friend) of mine who referred them to us. I spent a good 20 minutes chatting with William to attempt to understand their business model and their services. I took a few ...
Over the last 3 years, I've made more than 2 dozen unique presentations. Anyone who's seen these knows that one of my signatures is an attempt at humor. Occassionally successful, often dismally sad (particularly with British audiences) and universally tacky, embedded comics have been a mainstay of almost every Powerpoint I've authored.
For no other reason than to share, I've collected s...
First, for those who may not be familiar with Apostolos Gerasoulis and the Teoma search technology, ExpertRank (which now powers Ask.com), here's a brief synopsis:
The web is made up of communities of experts on given topics (science, math, lite...
I'm pleased and excited to inform you all that Rand is sending me to England for 18 days to participate in Ammon Johns' SEO Intern Training Program. I'll be leaving October 31st and will arrive in London on November 1st. After five days of sightseeing (including celebrating ...
Over the last week, we've collected visitor traffic data from 25 popular websites in the search and online marketing space, including:
Brian Clark from Copyblogger
Aaron Wall from SEOBook
Matt Cutts from MattCutts.com ...
And now, a brief rant about YouTube:Call me a purist, but when I do a search for something like "the killers mr. brightside music video," I don't want 29 of the 30 search results to be of some a-hole teenager lip-synching to the damn song. You may think your video is cool, Mr. A-Hole Teenager, but it's not. It doesn't have Eric Roberts in it. Only The Killers' music video doe...
For a long time, the SEO world has revolved around the idea that KW volume prediction tools could only give relative levels of accuracy, i.e. term X is more popular than term Y. These tools have never been good at fulfilling their true claim - predicting search volume.
I set up a campaign to test the predictions of KW research tools like KeywordDiscovery, Overture, Wordtracker, MSN, etc...
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Either someone at the Web Advertising Blog is gaming the social media sites, or the bar on quality has dropped to fantastically low levels. Making its debut on Digg and del.icio.us/popular today was this absolute stinker - ...
The weekend here in Seattle is dark, foggy & wet so it's a perfect time to share some of my favorite games from the web. Some of these you can play online, others you'll have to download, and all are guaranteed to sap your productivity.
Fancy Pants Adventure
...
For a little Friday fun, I came up with ten sentences you may read in an email from someone whose writing has clearly been influenced by the Web:
"I really digg that noob girl that Accounting hired."
"Whoever pwns a blue Dodge Stratus needs to move his car because it's parked next to a hydrant."
"Did you notice the lig...
Since domain purchasing has become a major part of SEO (some would say it always has been), and considering how valuable expiring domain names can be, I figured dredging up Mike Davidson's old post on the subject was worthwhile:
So if do...
Lots of bloggers are commenting about this thread at Digitalpoint on why Google's algo has never been leaked. My take on the algo - it would barely help if it was public knowledge. Yes, we'd all sit down and analyze all the cool things Google can detect about trust and gaming and spam and manipulation... and then? Then, w...
Admitedly, this is an ambitious list, but it's also a worthwhile one. Below, I've attempted to lay the foundation for every piece of website data available to marketers, researchers and the curious. Competitive analysis experts, welcome to data paradise:
Technical Data
IP Address - via DomainTools Search...